Matthew Sanders is CEO of Brookfield Rose, a group of 13 companies, including de Poel. Awards for these firms have included the Great British Entrepreneur Award for Social Enterprise (UK), a listing for five consecutive years on The Sunday Times 100 Best Companies to Work For, along with The Sunday Times Profit Track 100 and Top Track 250 recognitions. Sanders began his career working for a number of recruitment companies, including Manpower UK and Corporate Services Group plc (now Impellam).