As managing director for Beeline Europe since 2012, Manuel Roger is responsible for all European operations at the VMS supplier; he is also a member of Beeline’s global executive committee. Roger oversees P&L at Beeline Europe and defines its strategy, investments, team structure, value proposition and more. He helped create and launch the Beeline Direct Sourcing offering in Europe — changing the way its customers source and manage contingent workforces and transforming VMS from vendor management to contingent talent management. More recently, Beeline Europe has invested significantly in customer service and developed key strategic relationships with its ecosystem partners.