Beginning her career in staffing solutions in 1999, Farida Gibbs in 2005 founded Gibbs Hybrid Ltd., which she leads as CEO. This past year, Gibbs led the merger of Gibbs Hybrid, which is MSDUK-certified as a minority woman-owned business, with New York-based Atrium, amplifying each company’s ability to deliver customised, customer-centric workforce solutions. A champion of DE&I, Gibbs sits on the Council for Women Business Enterprise, is Ambassador for the Minority Supplier Development UK and was appointed to an advisory leadership role for the UK’s supplier diversity workstream within the cabinet office.